How to Create a Thriving Life With Your Money Now & Tomorrow with Dr. Sarah Newcomb

Dr. Sarah Newcomb | Behavioral Economist | Founder of the Thrive Financial Empowerment Center | Author |


Sarah Newcomb, Ph.D., a behavioral economist and Founder of the Thrive Financial Empowerment Center, uses her expertise to help individuals build fulfilling lives within their means. She collaborates with corporate behavioral science teams at companies like HelloWallet, Morningstar, and Edward Jones, aiding financial advisors in addressing the psychological aspects of financial decision-making. Sarah’s work is focused on translating academic research into practical solutions for everyday financial challenges, and she has been featured in Reuters, the Wall Street Journal, Forbes, HerMoney, and other prominent publications. She is also the author of ‘Loaded: Money, Psychology, and How to Succeed Without Compromising Your Values’ (Wiley, 2016).

Why You Should Listen:

Money, a word loaded with complexities, is often at the heart of our most conflicting thoughts and emotions. In this episode, Dr. Sarah Newcomb explores the intricate relationship we all have with money, explaining why we attach the meanings we attach to it. Learn the value of unpacking your thoughts, feelings, and emotions surrounding money and how both positive and negative emotions convey invaluable insights. Explore the stories we tell ourselves about money, understand the influence of cultural narratives, and learn how questioning the origins of your money beliefs can lead to healthier financial relationships. Dr. Newcomb also discusses the psychology of blame, the power of changing our thinking, and the concept of learned helplessness in relation to our beliefs about money. Dr. Newcomb explains the mission behind the Thrive Financial Empowerment Center, and how they believed in empowering people to live a life you love…with the resources you have.


  • Unpacking the intricate relationship we have with money.
  • Learn how to live a life you love with the resources you have.
  • Recognizing the meanings we attach to money.
  • The value of exploring your thoughts and emotions about money.
  • How positive and negative emotions convey valuable insights.
  • Challenging and reevaluating your money beliefs for healthier financial relationships.


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