Welcome to Shaun Maslyk’s world, where the realms of finance, psychology, and well-being intersect. As a Certified Financial Planner® and Certified Financial Behavior Specialist®, Shaun is your guide on a transformative journey to uncover your money story and transcend the boundaries of mere finances.

At the heart of Shaun’s approach lies a deep understanding of the profound connection between money and human behaviour. Drawing upon the rich tapestry of psychology, positive psychology, and coaching psychology, Shaun empowers individuals to awaken their money stories, transcend limitations, and flourish beyond their finances. His ongoing studies and research further enrich his interests in the complex relationship between money, behavioural change, psychology, and human flourishing.

But Shaun’s impact doesn’t stop there. As the charismatic host of The Most Hated F-Word podcast, he brings together practitioners, academics, artists, and creators to explore the essence of a happy, healthy, and thriving relationship with money. Through enlightening interviews and thought-provoking discussions, Shaun invites listeners to delve deep into the intricacies of our financial narratives and discover pathways to profound transformation.

Shaun’s Framework:

When Shaun takes the stage, his dynamic and engaging presence commands attention. Prepare to be captivated as he weaves a tapestry of:

  • Evidence-based research
  • Storytelling
  • Audience participation and
  • Reflective exercises

This masterful blend of disciplines, drawing from fields such as:

  • Financial psychology
  • Positive psychology
  • Human behaviour Change and
  • Creativity

Shaun’s presentations transcend the confines of mere numbers on a spreadsheet. Together, we embark on a quest to unravel the hidden layers of our financial beliefs, emotions, and behaviours. Through thought-provoking insights and practical exercises, Shaun ignites a profound shift in our relationship with money.

Shaun offers an invitation to explore the depths of our financial psyche, uncovering the psychological barriers that hinder our growth and empowering us to rewrite our narratives. With Shaun as our guide, we navigate the complexities of money, paving the way for a future filled with prosperity, fulfillment, and a renewed sense of purpose.

Presentation Topics:

  1. Uncover Your Money Story: A Journey with Music and Financial Psychology (presented by Shaun Maslyk CFP®, FBS® (Financial Wellness Advocate) and RootHub (Singer Song Writer | Music Healer)

Presentation Details:

Discover the hidden layers of your relationship with money and embark on a transformative experience unlike any other. Join Shaun Maslyk, a Certified Financial Planner® and Financial Behavior Specialist®, and RootHub, a gifted singer-songwriter and music healer, as they combine their expertise in an innovative presentation/workshop/performance that merges music therapy interventions with the profound insights of financial psychology. Prepare to delve into the depths of your money story, unravelling the reasons behind your thoughts, emotions, and actions related to finances.

What To Expect:

During this multi-disciplinary integrative presentation/workshop, we will utilize your money story as a gateway to unexplored realms of your life. Drawing upon cutting-edge research in human behaviour change, financial psychology, and human flourishing, we will peel away the intricate layers of your old scripts, empowering you to align your actions with your core values. Through a harmonious collaboration between Shaun Maslyk’s expertise in financial psychology and RootHub’s captivating music interventions, we will use storytelling and live music and together we will co-create a customized song as a powerful embodiment of our collective journey with money.

By harnessing evidence-based practices in financial psychology, positive psychology, human behaviour change, and music wellness, we invite you to embark on a journey of self-discovery and self-improvement. Together, we will use the power of live music to engage your senses, beliefs, and memories, facilitating a transformative shift in your relationship with money.

Targeted Audience:

Financial Planners, Coaches, Practitioners, Counselors, and Employees alike – anyone can benefit from these insightful presentations and workshops. After all, we all have a unique and evolving relationship with money.

Together, let’s embrace the power of your money story and embark on a journey that transcends the ordinary.

Join us at Uncover Your Money Story: A Journey With Music and Financial Psychology.


“Being moved to tears when it comes to money is not easy to do, but the money music that Shaun and RootHub are creating touched deep into my own emotions about the complexities of money and life. Their music has a way of soothing difficult money experiences and expanding hope for new ways to experience money that can’t be expressed other ways”

 Ed Coambs MBA, MA, MS, CFP®, CFT-I™

Therapy-Informed Financial Planning

“In this unique and interactive presentation, Shaun delves into the intriguing relationship between money and happiness. Drawing from his transformative experience of dropping out of university to travel the world with limited funds, he shares insights on how uncovering our money stories and aligning our values we can break free from the rat race and find genuine financial well-being.”

Rick Kahler MSFP, CFP®, CFT-1™, CeFT®

President of Kahler Financial Group.

“I had the pleasure of attending Shaun Maslyk’s and RootHub’s presentation, and I must say, it was a truly remarkable experience. From Shaun’s well-researched points, beautiful PowerPoint, and his exceptional public speaking skills, Shaun demonstrated an impressive command of his subject matter. However, what truly set Shaun apart was his extraordinary storytelling ability, which evoked a profound emotional response from the audience. Moreover, the creative and enjoyable musical skills of RootHub added an extra layer of fun and engagement to the presentation that made it my favourite and most memorable presentation that I’ve ever seen!”

 Megan McCoy, Ph.D., LMFT, AFC®, CFT-I™

Assistant Professor Personal Financial Planning

“Shaun and Roothub created something that is as unique and entertaining as it is powerful. Money is already a taboo topic in society and these two are literally singing about it! Their presentation will break down more barriers to talking about this incredibly sensitive topic than any other presenter you could hire.”

Nathan Astle, LMFT, CFT-I™

Founder Financial Therapy Clinical Institute and Founder Relational Money

The presentation by Shaun and RootHub was truly unexpected. It was an extremely entertaining and relatable session! We were kept thoroughly intrigued by the way Shaun shared his personal journey of money exploration, incorporating a captivating storytelling element.

Julie Fortin CFP®, FBS®, CeFT® 

Wealth Manager / Partner

Booking inquiries: shaun@themosthatedfword.com